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The Ecuadorian producer Nicola Cruz launches his debut album ‘Ignite the Soul’ through ZZKRecords, on October 30, 2015. After his collaborations with Nicolas Jaar, the and his Clown & Sunset label, Nicola has recorded and produced the album emblem.
“Prender el Alma” it is part of a new strain of Latin American music that Nicola entitled ‘Andes Step’. Influenced by the new digital technology and folk roots, mixed with local heritage, Nicola layer by layer builds his songs, instrument by instrument, drum drum, exploring local cosmologies, indigenous and Afro influences from a modern framework.
From the atmospheric intro “Sanación” the 10 track album navigates through short and sharp guitar riffs in “Puente Roto” and the percussive “La Mirada” electronic “Prender el Alma”. The relaxed ‘Equinox’ receives voices of the Ecuadorian singer Huaira, ending with the beautiful and lo-fi “Cocha Runa”, which is invited to Tanya Sanchez. “Prender el Alma” ebbs and flows through the production with local sounds, much so as a musical awakening.
This revolution of the new folklore is expanding throughout Latin America like wildfire, and no place is more exciting than the heart of the continent of this bustling music scene, where Nicola Cruz leads the way.
Guided by producers and musicians open-minded, Ecuador is beginning to experience their own digital folk revolution. A new crop of producers and musicians are using their native traditions and rhythms to build a vibrant history of visual and sound art, firing it into the 21st century.