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Interview with Dramcorp about New Tech, The Photato

A conversation with a product innovation representative from Dramcorp to learn how the Photato cameras took root.

Technology is evolving faster than ever. So fast, in fact, that some companies are no longer manufacturing products - they’re growing them. Dramcorp has partnered with Digital Groganics to bring consumers a breakthrough in surveillance, sustainability, and produce-adjacent imaging. We know that every generation wants to document itself. What’s changed is how deeply that documentation is embedded into daily life - and now, into the soil. Dramcorp’s newest product promises a return to physical media, organic values, and total visibility.

Company Outsider spoke with a product innovation representative to learn how the Photato cameras took root.

Company Outsider: Tell me about this new product, the Photato! I hear it’s flying off the shelves. It’s what the kids love these days, because they never got the experience of using a physical camera.

Dramcorp Representative: Yeah, physical cameras are all the rage with the youths at the moment. They love taking photos, documenting their lives, tracking their lives, and there’s this almost spy-like excitement about seeing into their own lives. On the back of the Photato photo, you have the ability to see the progress, like where you’ve been, who you’ve been with, and if there was anything that needed to be documented, it was documented there. The youths then share with each other so everybody can track and see what they’re doing.

A person holds a potato-like camera to take a picture of a Hungey figurine in front of pizza boxes.
The Photato in action.

Company Outsider: Incredible. How did you discover the creator of the Photato Farms, Digital Groganics?

Dramcorp Representative: The company grew out of nowhere, I guess you could say. It popped up on our radar because we were looking for new technology, new ways to see the world on a constant basis. Digital Groganics has figured out a way to grow technology from a seed! This technology can be used by young folks as entertainment, and for other things. There are a lot of exciting developments out of Digital Groganics, and we can’t wait to show you the next crops that are possibly popping up. It seems to happen every day. And just like our own technology, it seems they’re following the same course: getting better and more inventive at the blink of an eye.

Company Outsider: Yeah, it seems almost science-fiction-y to be able to create technology just from a seed. It’s like the saying — do you think money grows on trees? Or do you think nice cameras grow on trees? And now you’re showing us that they do!

Dramcorp Representative: Everybody’s asking if nice cameras can grow on trees, and Digital Groganics proved that cameras can grow in the ground. We’re very proud to represent this new way of cultivating technology, and we think it has lots of repercussions. And maybe, in fact, they will grow money on trees - and we hope to be a part of that.

A person holds a potato-like camera towards the photographer in front of a white patterned wall.
Say "Photato!"

Company Outsider: If I was near one of their farms, could I pick a camera from the ground? Or what is that like? Is it free for people if they stumble upon it? Or is this purely going through Dramcorp and Digital Groganics?

Dramcorp Representative: So I’m not at full liberty to discuss all the operations at Digital Groganics, but I will say that it’s highly secured. There’s a team — crop specialists — who are the only ones allowed out into the fields. There’s something to do with dress code, and many different things they like to control when it comes to growing the technology. So not your average product innovator from a grocery store can just meander out into the fields and expect to pick their own technology. It’s highly protected and highly secretive, but we hope we’re letting a little bit of that secret out into the world now.

Company Outsider: Yeah, it’s very intriguing. Does the product smell or taste like potato at all?

Dramcorp Representative: It depends on where you place it. If you place it in, say, a bowl full of potatoes, it can take on that smell. But for the most part, it smells more like a camera than it does a potato, which I find very interesting. I still don’t know how they were able to engineer out the clear potato smell…. Although, there is a little bit of residual dirt, and that smell comes through the more you use it.

Company Outsider: Oh wow. Interesting. So somewhere in the camera, is there a seed? 

Dramcorp Representative : There is. There’s a seed in everything — especially from the Digital Groganics Corporation.

Company Outsider: What is the future of The Photato?

Dramcorp Representative: I think the future for Photato is very bright. I have a feeling this will take off worldwide. I think people have been asking for decades to have a truly organic, technology-based system. And this presents a whole new growth field. I think people will be very excited from both the farming aspect as well as the technology aspect. These two giant money-making ventures are now finding an intersection. I think this will go worldwide, but it starts in Vegas.

Company Outsider: You discovered it.

Dramcorp Representative: We discovered it. We discovered the farm. We discovered the operation. They came directly to Omega Mart because they know we can handle products like this. Most other grocery stores aren’t really set up to help cultivate these types of products.

Company Outsider: Yeah, and I think you’re really advocating for the organic community — making sure people are happy, that your values are aligned, that everything is organic in this new world we’re building.

Dramcorp Representative: Exactly. We’re really focused on that… similarly to what’s already in focus.

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